SoLà is a personal branding project aimed at imagining a hot sauce brand that resonates with my childhood. It is a reflection of the Chinese home cooking I grew up with, and the flavors that brought me comfort. The brand is both nostalgic and celebratory, exploring flavors that depart from classics like Lao Gan Ma. It is for hot sauce newbs and enthusiasts alike, who want something more adventurous in their hot sauce.